Than the toughness, there is something sad cry, cry over continue to work, women must learn to deal with pressure to take risks.
Furthermore, the female longer than the communication, understanding, affinity, should such an advantage, into the business decisions to create warmth in the business field effect, back effect.
Many women entrepreneurs are not seeking a large operation, but only good; not done quickly, just wanted stability characteristics. This will make them miss some opportunities for enterprise development, or hesitant in the face of change in the situation when, but from another point of view, these features can also make stable development of enterprises.
Social discrimination
White-collar women entrepreneurs will be the pressure of public opinion. Women entrepreneurs are often branded a "strong woman" stereotype, or is considered to be "uppity woman."
Survey, expressed appreciation to the women entrepreneurs of the total number of respondents and only 30.9%, 41.5% of respondents hope that justice to women entrepreneurs. 19.6% of respondents reflects the experience of women in the business of sex discrimination in society, 18.2 percent of the public opinion that injustice against women. Public opinion on the discrimination of women entrepreneurs has seriously affected the enthusiasm of women entrepreneurs, 58.7 percent of female entrepreneurs should appeal to a more relaxed environment for women entrepreneurs, more equitable treatment.
In our survey, 71.7 percent of women believed that "a shortage of funds" is the first factor of their own businesses, women in business failure, 29.1% because of lack of funds hit "Waterloo." Although departments can provide a "small loans", but cumbersome, security problems, not easy to accomplishing. "Make bricks without straw," and no money, no matter how good ideas, no matter how difficult the innovative technology into real productivity.
In addition, the society has on women's entrepreneurship and so have some discrimination, "Financial Outlook" lack of advantage on the more serious discrimination against women.Of the recent "" Girlfriend "mystery" in, COOKAKA cool Kaka "non-wealthy and those eyes stop," the advertisement is also suspected to be a manifestation of discrimination against women, causing more controversy.
Family Discrimination
By traditional concepts, the existence of domestic discrimination women entrepreneurs.From the psychological study of the results of view, the needs of men and women for different achievements and empowering men, the key is the pursuit of psychological success "competition", women's motivation is "community acceptance", combined with the traditional "men outside the home, women of "concepts and physiological factors that women entrepreneurs had a dependence inferiority complex.
Many women prefer a wife, mother, rather than innovation and entrepreneurship, female college students, "Well done, it is better to marry well," the understanding of representative. Even if women entrepreneurs have been successful entrepreneurs, still the heavy family burden as their own responsibility. 60% of women entrepreneurs in the burden of responsibility to care for the elderly, 33.3 percent of the women entrepreneurs in all the household chores, 60% of women entrepreneurs engaged in some household chores, only 6% of women entrepreneurs does not undertake household chores. Men often do not burden business, traveling light. Mental vulnerable as women to develop entrepreneurial biggestpsychological barrier .
In fact, women entrepreneurs is not difficult to do, business opportunities everywhere, as long as good at finding, such as Kaka COOKAKA cool jewelry that women entrepreneurs to join a good business opportunity. Women entrepreneurship in, COOKAKA also launched the "Autumn Harvest jewelry order", "joining the fire eye", "only the rich 1 +1" and join the policy of protecting women succeed in business.
